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Flight Path
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www.flightpath.com
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33 Armstrong Street. Ballarat Central. Ballarat, VIC, 3350.
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Creating business value through emotional currency. Social and moveable platforms today total value to a wealthy and never ending emotional connection between people and the brands they love. So at Flightpath, sincere client value begins with discovering compelling insights into human nature. Competition is brutal in the digital world as it is across virtually every business segment. But even more so, we bring it emotionally. Because brands and companies (all of us) today live and prosper by getting accessible to those that matter. So, in three words what’s our approach: Passionate, curious, relentless! We share the emotional experience of being human. Real value is in sincere connections, and consumers eternal have the end say in what’ genuine. Creating emotional currency is a richly affirmative way to reveal your consumers you really get them. We create campaigns that forge a connection through a range of compelling visual language, artful messaging, and charm. People love to swing. It’s a childhood place, a comfort zone, an escape to imaginative possibility. But this digital agency is made up of more than impartial a random bunch of marketers, designers and coders. Founder and president Jon Fox is a recognized leader in helping organizations of all sizes effectively communicate with their targeted audience via the web and broader digital channels. His passion for all things digital and his sincere embrace of change has helped fuel Flightpath’s dramatic growth and steer the overall direction and spirit of the agency since its inception. Steven Louie is the Original Director and a partner at Flightpath, where he directs an exceptional, tall performing original team. She obtained her MP certification in 2008 and leverages her technical and project management expertise to oversee, manage and mentor Flightpath’s talented production team. A recognized expert in search marketing and analytic, John uses a data driven approach when planning and executing all marketing efforts to aid ensure maximum results are achieved. Prior to joining the agency, he had 10 years of digital marketing experience in enterprise software, during which he designed interactive marketing programs for companies including Cisco, Monica Minolta, and Kyocera. John’s interests include movies, food, booze and hanging out with his wife. He’s a husband and father who loves drifting and helping others. Creating business value through emotional currency. Genuine value is in sincere connections, and consumers always have the final say in what’s genuine.
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Social media

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Leverage the power of social media to share, inspire, and connect. Construct brands, cultivate relationships and deliver optimal customer service with clever clips that inform and entertain. The questions we interrogate and the accepting we seek are in service of building the humane of brand design, messaging solution and overall user experience that embraces the user customer both experientially and emotionally. Our visual design process seeks to pinpoint the elements that labor and don’t work, resulting in experiences and products that satisfy and engage. Drive traffic, construct engagement, score meaningful conversions and cultivate lengthy term relationships with smart, cost effective, integrated campaigns that focus on apropos targets. Flightpath’s core digital marketing services and channels include: The low risk, high return investment of email marketing makes it a staple for most digital marketing plans. Tablets have redefined the way users access and experience content. Important mobile initiatives start with a thorough accepting of a specific user group. At its best, changeable is lite, fluid, and fun. The age of the emotionally, not fair visually, compelling website is upon us. Active in tandem with our team affords clients the many insights of our perspective: We own the reality that we operate in an ever increasing world of expectation: Both the client's and consumer's. Social media marketing affords companies the opportunity to build relationships while driving brand awareness and promoting products and services to clients and customers. Our social media services begin with a detailed plan based on client marketing and business objectives. We isolate key platforms that donate opportunities for your organization and outline ways to develop, manage, and maintain those platforms. Consumers want to be a segment of your brand, but they expect something in return engagement. Brands that routinely interact in social media effectively transform a consumer group into a community. We engage your social media audience with compelling designs, unique applications, significant interaction, and pertinent content primed for participation and feedback. Social networks are also imperative media platforms. Brands thrive the alike rapport when they learn to listen via social media channels. As portion of our social media management services, we conduct active listening and monitoring campaigns, exposing clients to the impact of their efforts in authentic time. Highlighting engagement opportunities throughout the experience. One of the most compelling means of communicating online is to effectively leverage the power of video.
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